Case Study: KEKIPO
Introducing term loans to
the online Mexican consumer lending market
For over 3 years Kekipo (MX) has been using Lendsum’s technology to introduce term loans, longer tenor and larger loans, to a Mexican market predominantly operated by payday lenders offering 15-30 day loans and one-time repayment schedules. Using alternative data from website usage, Facebook, psychometric open fields and credit institutions, Lendsum’s software enabled Kekipo to create a comprehensive credit process and a suite of algorithms resulting in a stream of profitable recurrent clients. Furthermore, its well-crafted collections engines have resulted in minimization of collections costs whilst maximizing recuperation.